Plastic Money: Constructing Markets for Credit Cards in Eight Postcommunist Countries
Alya Guseva, Akos Rona-TasPlastic Money tells the story of how banks constructed markets for credit cards in eight postcommunist countries: Czech Republic, Hungary and Poland, Bulgaria, Russia, Ukraine, China and Vietnam. Chronicling the institutional and cultural challenges that had to be overcome in order to generate demand, this book places the rise of consumer credit in the context of transitions from communism to capitalism.
Año:
2014
Editorial:
Stanford University Press
Idioma:
english
Páginas:
344
ISBN 10:
0804789592
ISBN 13:
9780804789592
Archivo:
PDF, 2.99 MB
IPFS:
,
english, 2014